xxS5SEO is a trademark under Freedom Within Technology (FWT) Ltd a UK based IT company which has been operating since 2003 within the IT sector providing software and database development for large international organizations on many projects.
Our Beginnings
During 2012 our focus and expansion has formally extended into internet marketing, primarily with search engine optimization given the large demand for clients requiring traffic and rankings after delivery of web development projects. We found many simply missed the fact that you could have the best site in the world but without any significant search engine rankings for keyword search items and with little web traffic the site was therefore rendered useless unless rectified with a solid SEO plan. Hence the birth of S5SEO.The Landscape of SEO has Changed Significantly
With significant changes within the Search Engines and SEO industry we noted that many practices which previously worked no longer work and further it can damage your site rankings such as search engine algorithmic updates like the recent Google Panda/Penguin. Many found out the hard way and worse many SEO’s still follow useless practices, unethical, borderline black-hat SEO tactics such as buying into link schemes or even over optimizing and creating an unnatural backlinking profile or obvious efforts to manipulate the search engine rankings ultimately being found and resulting in failure.Core Belief
We believe that for solid rankings to be achieved that there is no quick fix and certainly any considered unethical behavior will in the end result in your site being detected and penalized. The effort to fix in the long term can have significant impact to the loss of business, profits and in the worst case having to start all over again with a new domain!Our core belief and ethos is to provide what your audience and search engines really want… That is for quality, quality, quality content! We just cant emphasize this enough.
Content is King
That is where we help… We develop quality content based on keyword research and maximize its exposure on your site and resources throughout the web. We reach out on social networking platforms, interact with potential clients with promoting your business and services. We also develop and provide video, audio information and proliferate on sharing sites in getting the word out about your business. We also examine conversion optimization leading to increased sales together with increased traffic through SEO.How to Rank #1
Ultimately to achieve No.1 organic rankings is the ability to satisfy questions entered into search engines for your keywords through building a solid reputation and relevancy and to become the best in your industry. We aim to make your business and website to be an authoritative site within your niche and to stand out from the rest.Today its about building relations and not just backlinks. Social signals as well as video/audio are key factors when it comes to gaining rankings, traffic and ultimately profits for your business. As the saying goes “Content is King” and with that we provide content in all forms articles, video, audio, you name it, with every effort made for valuable unique content which is proliferated through our marketing efforts to reach your audience. That in our humble opinion is what it takes to being ranked number one and staying there without the need to cut corners.